Background
•On the 14th of May 2024 many media outlets, both regional and national reported on an outbreak of cryptosporidium in the Brixham area. After receiving feedback from local businesses of cancelled bookings etc. as a result of the news of the outbreak, the ERBID board and VisitDevon wished to better understand the impact that this outbreak of illnesses and the contamination of the water supply has had, and will have in the future, on the tourism industry in Torbay and the wider Devon county and commissioned The South West Research Company (TSWRC) to evaluate the impact of the outbreak on the tourism and hospitality industry during this period.
A total of 427 business took part in the survey (representing approximately 667 businesses when self catering agencies are taken into account). 209 businesses were based in Torbay (49% of the total sample) and 216 businesses were based elsewhere in Devon county (51% of the total sample).
Download the full report here.